The Fleece is Back and It’s Here to Stay

Paloma Elsesser at New York Fashion Week Fall Winter 2019. Photo by Shutterstock (10096981bp)

Do you remember begging your parents to buy you a North Face when you were in middle or high school? While the fleece had a huge spike in popularity in the 2000s, it went out of style until now. That’s right, your favorite celebrities are now wearing fleece again and Hailey Bieber and Bella Hadid have added the staple to their fall 2020 wardrobes.

Brands like Patagonia and The North Face are more popular than ever and in addition to their practicality when it comes to keeping you warm on your hikes with their funnel neck, quick-drying, sweat-wicking material, and nylon shoulder panels designed for wearing a backpack, they have a techy vibe perfect for street-style.

The new North Face quarter-circle logo, as seen on Hadid’s jacket, pays homage to the famous granite Half Dome in Yosemite National Park and it’s a collaboration with Gucci that’s set to drop later this year. North Face has also collaborated with Junya Watanabe, Supreme, and MM6 Maison Margiela.

Do you still have a North Face in your closet? Are you ready to embrace the fleece trends again? One thing for sure is that you’ll be super cozy!