It’s official: LEGO is not just for kids anymore. The famous toy manufacturer announced the LEGO FORMA set in a collaboration with IndieGoGo enterprise. LEGO FORMA is marketed to adults who want new and creative ways to relax and de-stress during their free time.

LEGO FORMA is described as a “creative project” that’s a bit more complicated than their sets for kids. The first sets will be kinetic sculptures of fish and shark that include a gear system for generating swimming motion.

“The young adults we speak to tell us they still feel the urge to be creative and enjoy the physical experience of making stuff – but life seems to get in the way,” says Kari Vinther, Senior Marketing Manager and Head of Creative Play Lab Pilots.

Would you play with the new LEGO sets?

The post LEGO FORMA is the First Official LEGO for Adults appeared first on toppoptoday.com.

It’s official: LEGO is not just for kids anymore. The famous toy manufacturer announced the LEGO FORMA set in a collaboration with IndieGoGo enterprise. LEGO FORMA is marketed to adults who want new and creative ways to relax and de-stress during their free time.

LEGO FORMA is described as a “creative project” that’s a bit more complicated than their sets for kids. The first sets will be kinetic sculptures of fish and shark that include a gear system for generating swimming motion.

“The young adults we speak to tell us they still feel the urge to be creative and enjoy the physical experience of making stuff – but life seems to get in the way,” says Kari Vinther, Senior Marketing Manager and Head of Creative Play Lab Pilots.

Would you play with the new LEGO sets?

The post LEGO FORMA is the First Official LEGO for Adults appeared first on toppoptoday.com.