At the age of 26, Kylie Jenner already has several successful businesses under her belt—and she’s showing no signs of stopping. The beauty mogul and media personality is getting ready to conquer the world of fashion with her newly launched affordable luxury brand Khy.
Jenner recently appeared on the November cover of WSJ. Magazine and used it as the opportunity to spill the tea about her new brand Khy. She told the magazine this brand is really inspired by her personal wardrobe, and the different moods that she’s in.
“Creatively I have such a strong vision of what I want to look like and what I want to do and what I want to wear. There’s really no one telling me what to do,” explained Jenner.
The beauty mogul also revealed that Khy draws inspiration from her “King Kylie” days on Tumblr and added it’s who she is at her core. The initial drop features a lot of faux leather, and all pieces are priced under $200 and created in collaboration with Namilia’s Nan Li and Emilia Pfohl.
Khy was co-founded by Jenner, her mom Kris, and Popular Culture’s Emma and Jens Grede, who helped her sisters Kim and Khloe Kardashian launch their brands Skims and Good American. The brand has an in-house design team that’s expected to work alongside numerous guest designers and explore different fashion concepts over the years.
