Clickbait, Netflix’s newest show, has quickly become its most popular, and people just can’t stop talking about it. So what is it about Clickbait that’s doing such a good job of capturing the international audience’s attention and interest? Let’s talk about it.
The Twists
More than anything else, Clickbait viewers are talking about the series’ twists, with each episode pointing to a new culprit as the potential killer until the shocking ending where the truth is revealed.
The Pace
As Roxana Hadadi wrote in her review of Clickbait for RogerEbert.com, “Clickbait is a reminder of why Netflix series became such hits in the first place. A cast of recognizable, serviceable actors dive with melodrama and zeal into a narrative that… moves at a breakneck pace, ends on cliffhangers like clockwork, and incorporates just enough zigs and zags to keep viewers guessing… ‘Clickbait’ grabs you, whizzes you along, and leaves you feeling satisfied… It’s not sophisticated, but it is highly bingeable.”
Netflix has perfected the binge TV formula and Clickbait is a perfect example, with each episode ending on the exact kind of cliffhanger that makes you feel like you have to see the next until—boom!—you’ve watched the whole season.
